Ok I give in. I have created a blog. However, this one is not going to be about my life, but about the journey or my senior project. I am about five weeks in so I have some catching up to do. I am doing this because everyone wants to know what I am up to and it may help when I am done to have a detailed account of what I have done. I will try my best to have proper grammar and spelling, but I can’t promise anything.
Start: what is Studio Two?
Studio Two is going to be a clothing boutique that I create for artists, designers, and alterists. I may have just made the word “alterist” up. Definition of alterist: someone who takes something meant for one thing and turns it into something else. That may be a bit broad, so for example someone goes to the thrift store and gets something that has potential, but is dated and does not fit, then turns it into something cute, the idea of rags to riches or drab to fab. It is an intimate form of recycling.
Studio Two is not inventing the idea of altering clothing and reclaiming things people don’t want. That idea has been around a long time. What Studio Two will be is a store location where these designers can send their work to be sold. There are websites where this is happening all over, however there is a lack of “touchabilitiy” when things are sold on the internet.
Studio Two will sell everything from clothing and accessories to home goods and home accessories.
The target customers for Studio Two would be females age twenty to thirty five. These would be girls who are working professionals who have a desire to be different; by different I don’t mean Mohawks and pink hair. These girls want to be unique and stylish. Because Studio Two will feature handmade clothing every piece in the store would be unique and one of a kind. In reflection of that they also might have a bit of a price tag. I’m not talking through the roof, but it would have to compensate the designer for the hours of work put into one outfit.
Etsy is a website where people sell handmade anything and everything. Though there are some truly amazing things on the site there is everything else too. Studio Two will not be a physical Etsy because it would have a target customer and a certain design aesthetic to the store. Studio Two would have to be selective about the designers it features, but I was thinking as a bonus I could create a website about the store that has bio’s and examples of work from the featured artists.
The target DESIGNER for Studio Two would be artists and alterists who have an interest in high fashion and stylish accessories and producing highly polished finished works.
Ok, that’s all I can think of for now, if any of this does not make sense or you have any questions about anything I would like to know so that I can explain myself. Sometimes I have it all in my head and forget that I didn’t say it out loud.
Nice color palette.
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